Q&A with Rasso Bartenschlager

The Sustainabilist in conversation with Rasso Bartenschlager, General Manager, Al Masaood Power Division, to understand the Group's road to success and challenges caused by the pandemic.

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Marine Power Generation and Recent Breakthroughs in the Market

Cutting down carbon emissions has become a key priority for most industries across the globe. Recently, in line with growing global consciousness, the marine sector too has started taking significant steps in reducing its carbon footprint. After all, a single container ship's carbon emissions can exceed that of over 70,000 cars.

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Catalyzing the Transition to Clean Energy

The modern-day energy production and distribution system is intricate in design and complex in execution. Our cities, our towns, and our homes are all connected to centralized grids that consolidate electricity from power plants and distribute them over long distances.

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Sustaining Sustainability in the Long Run

Where should we redirect our climate-friendly investments?

2020 will be regarded as one of the best years from a sustainability perspective. Due to the COVID-19 pandemic, many factories and manufacturing sites were forced to shut down as part of government-mandated measures to flatten the curve. The result was a record-breaking seven percent reduction in the global CO2 emissions.

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Assisted Docking System: The Future of Maritime Safety

Volvo Penta’s Assisted Docking System is a real game-changer for the industry

When it comes to transportation innovation, the focus has usually been on developing smart cars and autonomous vehicles – essentially, how to make ground transportation more sustainable, cost-effective, and safe. Innovation within the maritime industry, especially for the consumer, has received less fanfare.

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DIGITALIZATION: THE WAY FORWARD FOR THE ENERGY SECTOR

The energy sector of the United Arab Emirates is on the cusp of crucial and exciting changes. From the rise of renewable and nuclear power to the increased emphasis on climate protection and the demand for a larger and smarter grid, the industry is striving to position itself on the right side of global trends.

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Al Masaood Power showcases Volvo Penta’s latest Diesel Engines for the Power Generation Industry at Middle East Energy 2020

Al Masaood’s Power Division, together with its long-standing global partner, Volvo Penta, is participating for the 10th consecutive year at the Middle East Energy 2020. Currently taking place at the Dubai World Trade Center, and running until the 5th of March, MEE is the region’s leading event dedicated to power generation, electrical solutions, and solar solutions.

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What Matters is the Future (Through the Past)

Every business owner knows that the strategies for winning are being first or quick to market, understanding your target consumer IN DEPTH in this ever-changing world and saying YES to change. There are many buzzwords flying about these days, such as ‘disruption’ and ‘innovation.’ But what many business owners also need to realize is, much of the best business secrets are right there in front of them.

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